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Bob Witeck serves as the President of Witeck Communications, Inc., the oldest LGBTQ-owned business enterprise certified by the NGLCC (National LGBT Chamber of Commerce). The organization is known for pioneering communication strategies and is dedicated to advancing LGBTQ communities globally. Witeck Communications focuses on leveraging data and personalized narratives to encourage corporations to recognize the LGBTQ market as an opportunity and to promote inclusive, fair, and equitable corporate policies.In this episode, Bob stresses the significance of authenticity and engagement, cautioning leaders against silence as a strategy amidst risks. He underscores that success lies in communicating values and engaging with diverse communities.Bob advises leaders to utilize data and personal narratives, noting that while data provides credibility and insight, authentic storytelling fosters deeper connections, leading to meaningful influence and change. He urges leaders to recognize the importance of visibility and representation, emphasizing that embracing differences can empower communities and enhance brand relationships.Takeaways:Leaders need to embrace diversity, equity, and inclusion not just as concepts but as strategic business imperatives that foster an environment of fairness and opportunity, thereby enhancing brand loyalty and corporate reputation.Silence is not a strategy for addressing risks. Open communication and value articulation are vital. Use both data and storytelling to make a compelling case for change. Data provides credibility, while stories connect on an emotional level. Embrace diversity, equity, and inclusion as crucial to business success, not just social responsibility. Understand the importance of visibility and representation in empowering communities and strengthening brand relationships. Recognize that navigating controversies requires reaffirming brand values rather than retreating into silence. Approach DEI initiatives boldly and clearly, being mindful of language to avoid triggering unnecessary backlash. Foster an environment where differences are celebrated, and inclusivity is seen as a strength, seeking to connect with all aspects of the consumer base.Quote of the Show:“Embrace differences, celebrate values. Silence is not an option for authentic brands.”“Silence is not a strategy.”Links:LinkedIn: https://www.linkedin.com/in/bobwiteck Witeck Communications Website: https://www.witeck.com Business Inside Out (Book Link): https://a.co/d/609JwBU Shout Outs:NGLCC, the National LGBT Chamber of Commerce: https://nglcc.orgAmerican Demographics MagazineThe U.S. Census: https://www.census.govAmerican Airlines: https://www.aa.com The Harris Poll: https://theharrispoll.com GLAAD: https://glaad.org GLSEN: https://www.glsen.org The Matthew Shepard Foundation: https://www.matthewshepard.org The HRC Business Advisory Council: https://www.hrc.org Dylan Mulvaney: https://www.tiktok.com/@dylanmulvaney Everything You Need to Know About the Bud Light and Dylan Mulvaney Fiasco: https://www.them.us/story/dylan-mulvaney-bud-light-drama-explained Marriott International: https://www.marriott.com/marriott/aboutmarriott.mi Arne M. Sorenson: https://news.marriott.com/news/2021/02/16/marriott-international-announces-the-unexpected-passing-of-arne-m-sorenson-president-and-ceo PFLAG: https://pflag.org 

Annise Parker is the President and CEO of the LGBTQ+ Victory Fund & Institute; they endorse and financially support LGBTQ+ candidates through the Victory Fund and provide training and support to run for office and serve effectively through the Victory Institute. They also foster a network among LGBTQ+ elected officials, offering leadership programs and facilitating regular exchanges to ensure effective representation and advocacy for constituents.Annise Parker was the first former elected official to lead the Victory Fund, serving as mayor of Houston and making history as the first openly LGBTQ+ mayor of a major American city. She gained global recognition, including being named one of Time Magazine's 100 most influential people in 2010. Parker has also been praised for her leadership in addressing climate change and has received accolades from various organizations, solidifying her reputation as a visionary leader.In today's episode, Annise Parker shares her journey from electoral setbacks to emphasizing the significance of listening, understanding, and direct engagement in leadership while discussing strategies for promoting LGBTQ+ representation in politics and fostering diversity and inclusion.Takeaways:A leader's ability to influence and effect change stems from being an attentive listener. Understanding your audience or community's experiences and perspectives is foundational to effective leadership.Success often requires resilience. If you're passionate about making an impact, be prepared to face setbacks and learn from them. Your determination to get up and fight for what you want, as many times as you need, is crucial.Commitment to diversity, equity, and inclusion must be more than performative. It should reflect your organization's core values, translated into tangible support for your team and community.The willingness to admit mistakes and learn from them is a strength. Saying "You were right and I was wrong" fosters personal growth and builds trust within your team and with your constituents.Anticipate potential criticisms and challenges to your initiatives. A prepared response or strategy allows you to remain steadfast in your mission and values, even under pressure.Whether in public office or leading a company, having a genuine, unwavering commitment to your goals and principles will guide you through times of uncertainty and change.Successful leaders are not only resilient but also adaptable. If a strategy or approach fails, be willing to analyze the reasons, learn from the experience, and adapt your tactics to meet your objectives better.Quote of the Show:“You have to be a good listener to be a good influencer. You have to understand what your audience experiences.” - Annise ParkerLinks:LinkedIn: https://www.linkedin.com/in/annise-parker-7956bb6 LGBTQ+ Victory Institute Website: https://victoryinstitute.org LGBTQ+ Victory Fund Website: https://victoryfund.org Shout Outs:Kathy Hubbard - Annise Parker’s wifeThe City of Houston: https://www.houstontx.gov Time Magazine: https://time.com The City Mayor's Foundation: http://citymayors.com President Obama's Task Force on Climate Preparedness and Resilience: https://obamawhitehouse.archives.gov/administration/eop/ceq/initiatives/resilience/taskforce C40 Cities Climate Leadership Group: https://www.c40.org The Climate Disclosure Project: https://www.cdp.net/en Scenic Houston: https://www.scenichouston.org Holocaust Museum Houston: https://hmh.org Rice University: https://www.rice.edu The Out for America Map: https://outforamerica.org The CDC: https://www.cdc.gov Shevrin Jones: https://www.linkedin.com/in/shevrin-jones-m-ed-916b776 Danica Roem: https://twitter.com/pwcdanica Joel Osteen: https://www.linkedin.com/in/joel-osteen-661bb3107 Fast Company Magazine: https://www.fastcompany.com Chamber of Commerce: https://www.uschamber.com The New York Times: https://www.nytimes.com Annise Parker on Wait, Wait… Don't Tell Me on NPR: https://www.npr.org/programs/wait-wait-dont-tell-me Annise Parker on The Colbert Report: https://www.cc.com/video/67w2nh/the-colbert-report-annise-parker Tom DeLay: https://www.britannica.com/biography/Tom-DeLay Dancing with the Stars: https://abc.com/shows/dancing-with-the-stars Dylan Mulvaney: https://www.tiktok.com/@dylanmulvaney Everything You Need to Know About the Bud Light and Dylan Mulvaney Fiasco: https://www.them.us/story/dylan-mulvaney-bud-light-drama-explained 

Coach Kathy Kemper is the CEO and Founder of the Institute for Education and a Co-founder of Computer Science at the University of Southern California’s coding camp. In today’s episode, join host Anthony Shop and Coach Kemper as they delve into diplomacy, innovation, and global engagement. She shares her extraordinary journey from a professional tennis player to a prominent figure in Washington's political and tech leadership circles. Learn about Coach Kemper's innovative strategies to foster global engagement through the lenses of soft diplomacy, data, and innovation. Discover how she creates meaningful relationships across diverse backgrounds, emphasizing trust, transparency, and human connection as the cornerstone of her methods. Coach Kemper's journey illustrates the power of unconventional paths in shaping global leaders. Through her tireless efforts, Coach Kemper has earned accolades such as being recognized as one of Washington Life Magazine's "Tech 25", highlighting her profound impact on the technology landscape. Takeaways:Integrating humor into interactions can create a relaxed environment, fostering comfortable communication and relationship-building. Authentic interactions and lightheartedness can significantly boost rapport among team members and stakeholders. Integrate a mix of expertise and perspectives in any team or event. By combining different professional backgrounds, more innovative and comprehensive solutions can be generated.As a coach, Kemper's main goal was to help others get better. Focusing on team members' continuous personal and professional growth. The satisfaction derived from improvement boosts morale and productivity.Rather than static interactions, Kemper advocates for dynamic activities for team-building. Active engagement can foster better connections and team unity, whether it's a casual walk or a hands-on task.Acknowledging and rewarding achievements can allow individuals to excel further in their fields.Promoting continuous learning and upskilling can empower employees to grow and adapt to new challenges and technologies.Rejection is a part of every journey. Coach Kemper emphasizes the importance of understanding that a 'no' provides more information and should not deter one from pursuing their goals. Resilience and tenacity are vital characteristics for leaders and their teams.Quote of the Show:“A coach has to learn how to get the best out of their students. Everybody loves getting better at something.” - Coach KemperLinks:LinkedIn: https://www.linkedin.com/in/coach-kathy-kemper-45930239 Institute for Education (Website): https://www.instituteforeducation.org Twitter: https://twitter.com/Coach_Kemper Shout Outs:The Secretary of State: https://www.state.gov/secretary Supreme Court Justice: https://www.supremecourt.gov Ketanji Onyika Brown Jackson: https://www.supremecourt.gov/about/biographies.aspx Patrick Graves Jackson, MD: https://www.medstarhealth.org/doctors/patrick-graves-jackson-md Jennifer Griffin: https://twitter.com/JenGriffinFNC Greg Myre: https://www.npr.org/people/348766539/greg-myre Ruth Bader Ginsburg: https://www.britannica.com/biography/Ruth-Bader-Ginsburg Martin D. Ginsburg: https://hls.harvard.edu/today/martin-d-ginsburg-58-1932-2010 Stephen G. Breyer: https://www.supremecourt.gov/about/biographies.aspx Joanna Breyer: https://www.penguinrandomhouse.com/authors/305775/joanna-breyer Katherine Tai: https://ustr.gov/about-us/biographies-key-officials/katherine-tai-ambassador Todd Park: https://www.linkedin.com/in/todd-park-3232573 Stavros Lambrinidis: https://www.linkedin.com/in/stavros-lambrinidis-74778672 David Edelman: https://cis.mit.edu/people/david-edelman David Adler - Harnessing Serendipity: https://harnessingserendipity.com Megan J Smith: https://www.linkedin.com/in/msmith21 Lawrence H. Summers: https://www.linkedin.com/in/lawrence-h-summers-a2a21a12 Donna E. Shalala: https://www.linkedin.com/in/donnashalala John DeGioia: https://www.linkedin.com/in/johnjdegioia James George Ellis: https://www.marshall.usc.edu/personnel/james-george-ellis USC Viterbi School of Engineering: https://viterbischool.usc.edu Computer Science at USC: https://www.cs.usc.edu/academic-programs/undergrad/computer-science 

Yasmine Arrington Brooks is the Founder of ScholarCHIPS, a D.C. nonprofit aiding youth with incarcerated parents. She is also a speaker, model, author, poet, and host of Millennial Minds. Yasmine has been honored as a 2023 CNN Hero, and 2021 Washington Business Journal Top 40 Under 40, among others in recognition of her community service and engagement.In today’s episode, she delves into her journey that began in high school at the age of 16, when she initiated ScholarCHIPS as a social venture within the LearnServe Fellows Program. Since then, she has overseen ScholarCHIPS' distribution of over $450,000 in scholarships to 88 scholars. Furthermore, Yasmine reflects on the remarkable milestones she has achieved in establishing and leading ScholarCHIPS and shares insights on leadership, the importance of authenticity, and maintaining personal and professional balance.Takeaways:Maintain authenticity in all aspects of leadership. Authenticity allows you to connect with your audience, team, or stakeholders at a deeper, more personal level, leading to greater trust and stronger relationships.Don’t limit yourself by your current resources or capabilities. Dream big and take bold action to reach your goals. This attitude can also inspire and motivate your team to do the same.Steward influence with care, as it is a delicate thing. As a leader with influence, you should be cautious about how your words and actions may impact others, especially those who look up to you.Do not shy away from using your personal brand to further your professional objectives. Sharing your stories and experiences can help you connect on a deeper level with your audience and stakeholders.Nurture a growth mindset, keen for learning and experimenting. A growth mindset encourages continuous learning, fuels creativity, and leads to innovation.Remember that as a leader, your actions and words have the power to impact many people. Thus, always strive to be a source of positivity and motivation.Seek out inspiration from diverse sources outside your immediate field. This can provide a refreshing perspective on your own work and keep creativity flowing.Quote of the Show:“You never know who's watching. So try your best to be who you really are, your authentic self. - Yasmine Arrington BrooksLinks:LinkedIn: https://www.linkedin.com/in/yasmine-arrington-brooks-66451220  ScholarCHIPS (For Children of Incarcerated Parents): https://www.scholarchipsfund.org ScholarCHIPS Twitter/X: https://twitter.com/scholarCHIPS ScholarCHIPS Instagram: https://www.instagram.com/scholarchipsfunddc ScholarCHIPS TikTok: https://www.tiktok.com/@scholarchipsfund ScholarCHIPS Facebook: https://www.facebook.com/ScholarCHIPS Yasmine Arrington's Blog: https://yasminearrington.blogspot.com CNN Heroes Tribute - Yasmine Arrington Brooks: https://www.cnn.com/videos/tv/2023/12/12/cnnheroes-tribute-yasmine-arrington-brooks.cnn Millennial Minds with YazzieSpeaks (Podcast): https://podcasts.apple.com/us/podcast/millennial-minds-with-yazziespeaks/id1439935422 YazzieSpeaks Vol II YouTube: https://www.youtube.com/@YazzieSpeaksVolII YazzieSPEAKS YouTube: https://www.youtube.com/@YazzieSPEAKS YazzieSPEAKS Twitter: https://twitter.com/YazzieSpeaks YazzieSPEAKS Instagram: https://www.instagram.com/yazziespeaks3.0 YazzieSPEAKS TikTok: https://www.tiktok.com/@yazziespeaks3.0 Shout Outs:LearnServe International: https://learn-serve.org LearnServe International Programs: https://learn-serve.org/programs Brené Brown on LinkedIn: https://www.linkedin.com/in/brenebrown JustLeadershipUSA (JLUSA): https://jlusa.org 

Molly Lenore is the Co-founder and President of Moey Inc., a pioneering company dedicated to crafting technology-infused experiences, installations, products, and exhibits at the convergence of art, science, technology, design, and education. With a focus on conceptualization, design, and realization, Molly specializes in curating technology-driven installations within interactive public spaces. Molly has graced prestigious institutions as a guest lecturer, including NYU, Harvard Graduate School of Design, Columbia University, Parsons School of Design, and the Academy of Art College in San Francisco. Beyond her professional endeavors, Molly channels her passion into LGBTQ+ sports, viewing them as a catalyst for community and inclusivity. Her involvement extends to serving on multiple boards, such as the National Gay Flag Football League, the New York Gay Football League, and the Big Apple Softball League.In today's episode, Molly discusses the company's approach to creating exhibits that effectively communicate distinct messages. They walk the client through the ideation, design, and creation stages, focusing on building a narrative and understanding the audience. Molly also discusses how they have adapted to societal changes, specifically the pervasive use of smartphones. Furthermore, she discusses the importance of cross-generational and audience-centric design, developing trust with clients through honesty and openness.Takeaways:Understanding the audience and tailoring the experiences to their needs, whether a museum exhibit or a leadership presentation, is crucial to understanding your audience's perspective, expectations, and interests. A compelling message isn't just about influencing the audience but also about being open to the audience's influence. Leaders must balance imparting their vision while accommodating audience insights and feedback. This two-way interaction ensures messages resonate more deeply.Creating experiences that cater to and bridge different generations is crucial, thus fostering cross-generational communication and enhancing shared understanding.   Leaders must pilot initiatives or seek feedback before implementing ideas by creating prototypes and conducting user tests to adjust and perfect their projects.The impact of technology on audience behaviors, like the self-portrait culture sparked by smartphones, requires leaders to adapt their communication and engagement strategies accordingly. Incorporating joy into any experience, be it an exhibition or a workplace meeting, can enhance engagement and success.Quote of the Show:"When you put a design out into the world, it's no longer yours" - Molly LenoreLinks:LinkedIn: https://www.linkedin.com/in/molly-lenore-b20a771 Moey Inc. (Website): https://www.moeyinc.com Shout Outs:Joey Stein on LinkedIn: https://www.linkedin.com/in/joseph-stein-5a71487a American Museum of Natural History: https://www.amnh.org NYU: https://www.nyu.edu Harvard Graduate School of Design: https://www.gsd.harvard.edu Columbia University: https://www.columbia.edu Parsons School of Design: https://www.newschool.edu/parsons The Academy of Art University: https://www.academyart.edu The National Gay Flag Football League: https://ngffl.org The New York Gay Football League: https://nygayfootball.org The Big Apple Softball League: https://www.bigapplesoftball.com Science Museum of Virginia: https://smv.org  The Intrepid Museum: https://intrepidmuseum.org 

Ghida Dagher, President and CEO of New American Leaders, leads the only national nonprofit organization dedicated to empowering immigrants, refugees, and their allies. Their mission is to provide the necessary tools for these individuals to realize their full potential and contribute to a more inclusive democracy. Whether through running for and holding elected office or engaging in civic action, Ghida and her team amplify immigrant voices, bringing them to the forefront of American politics.Ghida's journey and career reflect a deep understanding of both struggle and opportunity, shaped by her multicultural background. Ghida firmly believes that her immigrant roots ground her, while her American experience propels her forward. Passionate about empowering underrepresented communities, Ghida has spearheaded numerous political campaigns, launched impactful policy initiatives, and served in Michigan, notably in Governor Whitmer's Executive Office as the Director of Appointments. Throughout her career, she has tirelessly worked to create opportunities and foster leadership within BIPOC and new American communities.Ghida's dedication and achievements have not gone unnoticed. She has been recognized by publications such as Crain's Detroit Business and Arab American News. Most recently, the Carnegie Corporation of New York honored her as a "Great Immigrant, Great American," cementing her legacy as a trailblazer in the field of immigrant empowerment and civic engagement.Takeaways:Leaders must genuinely incorporate voices from diverse backgrounds and lived experiences into their spheres of influence, considering these perspectives in decision-making. The idea is to have these voices at the table and ensure they are heard and impact outcomes.Authentic storytelling is a crucial element. Personal narratives and lived experiences could engage audiences more effectively than traditional, often impersonal, communication methods. By sharing authentic stories, leaders stand a better chance of forging meaningful connections and motivating and inspiring their audiences.Leaders must embrace change, even when it brings unforeseen challenges. This involves altering the status quo, and leaders must prepare for the consequences of upsetting established norms.Effectively using social media platforms is crucial and essential in making elected officials more accessible and relatable. Sharing experiences, engaging in authentic communication, and promoting representation.Quote of the Show:“Immigration is part of the origin story of America. It was yesterday, it is today and it will be tomorrow.” - Ghida Dagher.Links:LinkedIn: https://www.linkedin.com/in/ghida-dagher New American Leaders (Website): http://newamericanleaders.org Shout Outs:Kids of Immigrants: https://kidsofimmigrants.us Daniel Buezo: https://www.linkedin.com/in/daniel-buezo-581815189 Gretchen Whitmer - Governor of the State of Michigan: https://www.linkedin.com/in/gretchenwhitmer Bo SchembechlerAnalise Ortiz: https://www.ortizforaz.com Anna V. Eskamani: https://www.linkedin.com/in/annaveskamani Shahana Hanif: https://www.linkedin.com/in/shahanahanif Nadia Mohamed: https://www.linkedin.com/in/nadia-mohamed-72792a163 Carnegie Corporation of New York: https://www.carnegie.org 

Kimberly Driggins is the Executive Director at Washington Housing Conservancy (WHC), which is pioneering the transformation of urban landscapes in the D.C. region. With a keen focus on creating thriving, inclusive, mixed-income communities, Kimberly's leadership at WHC since its inception in 2019 has been nothing short of revolutionary. With a stellar background in urban planning and real estate development, including pivotal roles as Director of Strategic Planning for the City of Detroit and Associate Director for Citywide Planning for the District of Columbia, Kimberly brings unparalleled expertise to the table. What truly sets Kimberly apart is her tireless commitment to uplifting community and residents' voices and her innovative approach to placemaking. As a board member of the National Landing Business Improvement District and former Chairperson of the Gehl Institute, Kimberly's influence transcends conventional boundaries, shaping cities for the people, by the people. In this episode, you'll gain invaluable insights from Kimberly as she joins Host Anthony Shop to share her groundbreaking tactics for redefining urban spaces. From her strategic vision to her hands-on experience and how she helps create inclusive communities that thrive and inspire.Takeaways:Engage the community and be consistent. A consistent presence and genuine commitment are crucial when rebuilding trust in communities. Showing up in-person and making meaningful connections over time builds trust.Trust your gut and take risks. Stepping out of one's comfort zone, coloring outside the lines, and going against the grain can have an incredibly transformative effect.Leaders must be humble and empathetic, understanding that sometimes they must take responsibility for past injustices or mishaps, even if they were not directly involved. Celebrating small wins while working towards the long game is crucial for building trust and motivating stakeholders, thereby creating lasting change.One of the keys to influence in the urban redevelopment and placemaking sphere is the effort to expand the definition of affordable housing. By making it more inclusive, it can be able to change perceptions and invite innovative solutions.Translate bold visions into tangible goals that various stakeholders can understand and rally behind. Kimberly emphasizes the critical role this translation plays in enabling her to implement innovative solutions in her work, hence showing the need to communicate effectively and convincingly.Quote of the Show:“You can only move at the speed of trust.” - Kimberly Driggins“I really believe in being true to my word and living my values.” - Kimberly DrigginsLinks:LinkedIn: https://www.linkedin.com/in/kimberlydriggins Washington Housing Conservancy (Website): https://washingtonhousingconservancy.org Shout Outs:City of Detroit - Planning & Development Department: https://detroitmi.gov/departments/planning-and-development-department DC Office of Planning - https://planning.dc.gov Anacostia Arts Center: https://anacostiaartscenter.com Busboys & Poets: https://www.busboysandpoets.com Scott Kratz on LinkedIn: https://www.linkedin.com/in/scott-kratz-b522b64 BridgingDC - 11th Street Bridge: https://bbardc.org/project/11th-street-bridge-park 

Greg Kihlstrom is a best-selling author, speaker, and entrepreneur, who serves as an advisor and consultant to top companies on marketing, technology, marketing operations, customer experience, and digital transformation initiatives. Greg is the Host of an award-winning podcast, The Agile Brand with Greg Kihlström Podcast, and has written numerous books, the latest of which is Priority is Action. Greg joins Host Anthony Shop for an insightful look into the way leaders should respond to advances in technology like generative AI, why it’s so important to try new things that push your limits, and how to influence lasting change within an organization.Takeaways:Business leaders need to become comfortable with being uncomfortable. In an era characterized by digital transformation and constant change, leaders should be open to trying new things, even if they feel unfamiliar or uncomfortable. This is a part of learning and growth.Leaders should comprehensively understand current technologies, even if they are not technologists. The utilization of AI and automation tools is becoming increasingly important across various sectors, so leaders need to know how these technologies can be used within their organizations and how they will impact their work.View failure as an opportunity for learning and growth rather than a setback. Leaders should not be ashamed of the projects they have stopped or the initiatives that didn't work out. These can serve as valuable learning experiences for future endeavors.Influential leaders prioritize tasks based on their value-added and potential return on investment. There needs to be a discerning understanding of what they can do personally, delegate, and automate.Business leaders should adopt the mentality of lifelong learners. The ability to continuously learn new skills and stay adaptable in the face of change is crucial in today's rapidly evolving business landscape.Quote of the Show:“Get comfortable being uncomfortable.” - Greg KihlstromLinks:LinkedIn: https://www.linkedin.com/in/gregkihlstrom/ Greg’s Website: https://www.gregkihlstrom.com/ Greg’s Books: https://agilebrandguide.com/product-category/all-products/books/ GK5A Website: https://www.gk5a.com/The Agile Brand with Greg Kihlström Podcast: https://www.gregkihlstrom.com/theagilebrandpodcast 

 Jennifer Sirangelo is the President & CEO of Points of Light, the world’s largest organization dedicated to volunteer service, which mobilizes millions of people to take action that is changing the world. She is the recipient of the Gold Stevie® Female Executive of the Year Award for women in business and was named to Fast Company’s annual list of the 100 Most Creative People in Business. She is a member of Fortune’s Most Powerful Women and the Forbes Nonprofit Council. Additionally, Jennifer serves as a Council Chair for the America 250 Foundation and is a Farm Foundation Round Table Fellow. Jennifer joins host Anthony Shop to discuss the power of personalized stakeholder engagement, cultivating a listening culture, and adapting strategies for cultural and civic engagement.Takeaways:Personalize experiences for your stakeholders, from board members to employees. Understand their preferences, respond according to their unique needs, and involve them in the activities that suit them best. This will enable better engagement and align their efforts with your organization's mission.Promote a culture of listening within your organization. Allow space and time for staff members to voice their thoughts, ideas, and concerns openly.  This can foster a more inclusive, appreciated, and engaged team.Embrace opportunities to learn from external trends, technologies, and demographic changes. It is critical to understand the specific needs of Millennials and Gen Z and how they shape the future of culture and civic engagement.Personal touches, such as handwritten notes, phone calls, and dedicated one-on-one time, can significantly impact personal and professional relationships. These small personal touches often carry more weight, even in an increasingly digital world.As a leader, develop and trust your instincts. Don't dismiss your gut feelings, especially when they warn you about potential issues or guide you in making decisions.Links:LinkedIn: https://www.linkedin.com/in/jennifer-sirangelo-62a8723 Points of Light (Website): https://www.pointsoflight.org 

Ju’Riese Colón is the Chief Executive Officer of the U.S. Center for SafeSport, the nation’s onlyindependent nonprofit committed to building a sport community where participants can work and learn together free of emotional, physical, and sexual abuse and misconduct. Before her Center tenure, Ju’Riese served as National Vice President of Child & Club Safety for the Boys & Girls Clubs of America, developing and leading the child safety policies and initiatives for over 1,100 U.S. Boys & Girls Clubs organizations and nearly 4,300 Boys & Girls Club locations. Prior to that, Ju’Riese served as Executive Director of Prevention & Outreach for the National Center for Missing & Exploited Children (NCMEC). Ju’Riese joins Host Anthony Shop to discuss the process for establishing a basis of trust with a community, holding yourself accountable as a leader, and how to create a supportive environment for those working in an emotionally difficult role.Takeaways:To build trust, leaders must demonstrate the highest levels of integrity and accountability in their actions and expect the same of their team. Internal and external accountability paves the way for organizational improvement and growth.Maintaining open lines of communication with your team, stakeholders, and the public is crucial. Take the time to provide updates on the important details of your work with the stakeholders who need to know. Take time to listen to feedback from key stakeholders and use that insight to shape your strategic plan. It’s important to invite stakeholder feedback at every stage and on every part of their experience with your organization.Emphasize the mental well-being of your team members. Taking care of your team is just as important as taking care of your stakeholders.Links:LinkedIn: https://www.linkedin.com/in/ju-riese-colon-9759a34/U.S. Center for SafeSport website: https://uscenterforsafesport.org/ 

Chiquisha Robinson is a career public defender with nearly two decades as a top attorney at the Public Defender Service for the District of Columbia. As a Deputy Chief for the Prisoner and Reentry Legal Services Program in the Community Defender Division, she manages a team of attorneys to support and advance the rights of incarcerated adults and those living with a criminal record. To further help her most important stakeholders, Chiquisha authored the DC Reentry Navigator, a 900-page comprehensive compilation of expert knowledge and reentry resources for people arrested, charged, tried, and/or convicted under District of Columbia law. She is also an Adjunct Professor at The George Washington University. Chiquisha joined Host Anthony Shop in her personal capacity to discuss how leaders and communicators can learn to utilize their platforms for positive change, engage stakeholders early on, and navigate the delicate balance between promoting a cause and self-promotion.Takeaways:Leaders should bring stakeholders on board at the inception of a project. Making them part of the creation process boosts ownership and ensures its successful distribution.True leadership involves empowering others to reach their potential, whether a service provider, family member, or client. Leaders should inspire and encourage others to develop and put their talents to use.If you have information that can help others, you should be willing to share it, not withhold it. You have the responsibility to make sure the right information reaches the people who need it.Leaders should reexamine their relationship with ambition and consider scaling the impact of their work as an ambitious goal. Leaders should not view ambition as a way to boost their ego but as a means to scale their impact. Leaders have a significant opportunity to use their personal and professional brands to share important messages. Be mindful to recognize and respect the individual journeys and experiences of others. Everyone deals with their unique struggles and challenges. Compassion and empathy will make a leader more approachable and trustworthy. Quote of the Show:“When you don't go from potential to producing, you are imprisoned by your idea” - Chiquisha RobinsonLinks:LinkedIn: https://www.linkedin.com/in/chiquisha-robinson/ The D.C. Reentry Navigator: https://www.pdsdc.org/resources/client-resources/d.c.-reentry-navigator Public Defender Service for the District for Columbia: https://www.pdsdc.org/ 

Lisa Thurau is the Executive Director of Strategies for Youth. Lisa founded the nonprofit in 2009 aimed at improving police-youth interactions and reducing the disproportionate impact on minority youth. The organization provides its training, outreach programs, and policy reviews in 25 states, guiding law enforcement in their interactions with youth. Lisa joins Host Anthony Shop to discuss how to adapt core messages to resonate with many different audiences, how to make training effective, and how to influence hard-to-reach groups.Takeaways:Before affecting real change, it is crucial to identify and address information gaps. For example, Lisa understood that law enforcement officers and the youth they interact with had critical gaps in their understanding of each other. She created training to bridge these gaps, significantly improving interactions and reducing unnecessary conflicts. Rather than settling for conventional methods of training or teaching, keep the information practical, relevant and easily digestible for its target audience.Consider taking on a “mutual learning” approach. Lisa's organization trained both law enforcement officers and youth, giving each the knowledge of the challenges, rights, and responsibilities of the other. This mutual learning approach fostered empathy, improved interaction quality, and reduced conflicts.Emphasizing equality in training is imperative. Providing training for both police and youth legitimizes both points of view while encouraging understanding. Engage younger members of the community by incorporating gamification. For example, Strategies for Youth has the 'Juvenile Justice Jeopardy' game, a novel approach to connect with young people. The game educates youth about their legal rights and responsibilities through an engaging format.Use research and real-world data to drive decisions and share your message with others. Lisa's initiatives were always backed by extensive research. She also used surveys to understand public perceptions and effectively align their initiatives.Quote of the Show:“We have to educate the kids and we have to educate law enforcement. And you gain legitimacy with both groups if you tell one you're training the other.” - Lisa ThurauLinks:LinkedIn: https://www.linkedin.com/in/lisa-thurau-a537572/ Twitter: https://strategiesforyouth.org/ 

Jason Trimiew is the Director of Global Supplier Diversity at Meta. Under his leadership, Meta became a leader and innovator in supplier diversity.  They have spent more than $10 billion cumulatively with US companies certified as minority, women, veteran, LGBTQ, or disabled-owned. Prior to joining Meta, Jason designed and delivered the community impact initiatives for Super Bowl 50, resulting in more than $20 million in grants for Bay Area nonprofits and contracts for local, diverse-owned businesses. Jason and Host Anthony Shop discuss the leverage of radical transparency, the value in obtaining prompt feedback, and how embracing transformative technologies can increase equity in supply chains. Takeaways:Leaders should actively champion supplier diversity through strategic partnerships, prompt payment practices, and making diversity a component of their corporate culture.Integrating businesses of different backgrounds into your supply chain aid both businesses and their communities, cultivating a diverse, inclusive economic environment and helping companies access the best talent.Quicker payments to these suppliers stimulate further growth in their communities, as the faster flow of capital aids in the creation of new jobs and wage increases.Using effective technology can minimize friction for new suppliers. Things like single sign-on systems, automation, and proactive nudging, help provide access to opportunities sooner.Seek genuine feedback from various stakeholders to gauge the effectiveness of your initiatives and make necessary, swift adjustments. As companies develop supplier diversity programs, businesses should share both their successes and failures, allowing others to learn from their experiences, encouraging collaborations, and inspiring improvements.Celebrate and acknowledge the achievements of your team members, fostering a culture of positive competition and inspiration. For example, Meta uses a system of rewards to highlight positive contributions toward supplier diversity within the company.Quote of the Show:"Supplier Diversity is a business strategy. It's us wanting to have the best talent competing for our business and helping us execute against our mission as a company, and that's why it's so effective” - Jason TrimiewLinks:LinkedIn: https://www.linkedin.com/in/jtrimiew/ Follow Meta’s Supplier Diversity on Facebook: https://www.facebook.com/metaglobalsupplierdiversity/ Twitter: https://twitter.com/JasonTrimiew 

In this special episode, Host Anthony Shop and Executive Producer Robert Krueger take a moment to reflect on some of the key themes and messages that have stood out to them through the first season of Chief Influencer. Robert and Anthony discuss some of their favorite episodes, the themes that have stuck out to them, and what they’ve learned from the guests featured in Season 1.Find every episode here: https://www.chiefinfluencer.org/episodes Connect with Anthony:LinkedIn: https://www.linkedin.com/in/anthonyfshop/ Twitter: https://twitter.com/afshop Social Driver: https://www.socialdriver.com/ Connect with Robert:LinkedIn: https://www.linkedin.com/in/robertkrueger/ The Communications Board: https://communicationsboard.org/ Page: https://www.pagethink.com/ 

Lia Haberman is a digital marketing expert, strategist, and speaker who is best known for her popular newsletter, In Case You Missed It. She has amassed nearly 20,000 subscribers across Substack and LinkedIn by sharing industry trends and insights in an easily digestible and entertaining format. Lia is also a lecturer for UCLA Extension's leadership management communications programs and corporate education courses. Lia and Host Anthony Shop discuss building your personal brand as a thought leader, how to share insights online as an introvert, and the keys to creating a great newsletter.Takeaways:As a business leader, it's crucial to embrace personal branding. A unique and strong personal brand helps distinguish you, resonates with your audience, and amplifies your influence. In the long run, putting effort into shaping your online narrative pays off.Consider utilizing newsletters as a part of your personal branding strategy. Newsletters allow direct interaction with your audience, providing them with regular, digestible content, and building community.Any effective newsletter must have these three elements: consistency, brevity, and audience awareness. Newsletters must be published regularly so the audience can depend on them. The content needs to be brief or presented in a way that’s easy to understand. Above all, the content should cater to the audience's specific needs, providing them with valuable insights and updates that assist them in decision-making or staying informed. Make sure to choose the right platform to reach your audience. Explore LinkedIn and Substack for their robust visibility and user-friendly nature. Consider platforms like WhatsApp if your audience is international. Make sure the platform aligns with your brand and meets your audience where they are.Quote of the Show:“Just announcing the news is no longer enough. You have to bring a point of view.” - Lia HabermanLinks:LinkedIn: https://www.linkedin.com/in/liahaberman/ Twitter: https://twitter.com/liahaberman ICYMI Substack: https://liahaberman.substack.com/ 

Dr. Gail Ayala Taylor is a Clinical Professor of Business Administration at The Tuck School of Business at Dartmouth. Dr. Taylor is also the Founder of RISE Career Launch and CEO of Ayala Halloran Taylor Group, LLC. She founded RISE Career Launch after years of witnessing extremely talented women and individuals from underrepresented groups struggle in their transition from college to career. Dr. Taylor joins Host Anthony Shop for a conversation highlighting the importance of creating an environment that is conducive to learning, her journey to launching the RISE framework, and how to set your career up for success.Takeaways:Professor Taylor emphasizes that learning is a two-way process, it’s not just broadcasting information but also engaging in a dialogue to truly connect with others. Her teaching style relies on making students comfortable enough to share their knowledge and learn from each other.The RISE framework helps promote two-way communication between junior employees and their managers. There are four parts of the framework: Relationships, Inquiry, Skills, and Expectations.The 'R' in the RISE framework stands for Relationships. Professor Taylor emphasizes the importance of building effective, positive personal and professional relationships. It is crucial for new entrants to connect with their peers, supervisors, and people at all levels of the organization.The 'I' stands for Inquiry. The framework encourages individuals to ask meaningful questions and gather information. The key is to be intentional with the questions you ask of your managers and those around you.The 'S' represents Skills. The RISE framework highlights the need for functional, interpersonal, and technical skills. Recognizing personal strengths and areas for improvement can help navigate conversations with managers about career growth and skill development.The 'E' signifies Expectations. It strongly emphasizes understanding and meeting the basic expectations as a priority before striving to exceed them. The focus is to ensure there are no surprises in performance reviews and that employees are on the same page as their managers.Marketing is a process of making and keeping promises to customers, focusing on offering high-quality products and services backed with exemplary customer service. Quote of the Show:“We all can learn from each other, it's not just a one-way street. I might be in the front of the classroom, but I'm just the conductor of trying to help others connect and share their knowledge.” - Dr. Gail Ayala TaylorLinks:LinkedIn: https://www.linkedin.com/in/gailataylor/ RISE Career Launch: https://www.risecareerlaunch.com/ The Tuck School of Business, Dartmouth: https://www.tuck.dartmouth.edu/ 

Reverend Darrell Goodwin serves as the first Executive Conference Minister of the Southern New England Conference of the United Church of Christ. He is the first openly LGBTQ Black person to serve as an Executive Conference Minister in the UCC. He is a member of the United Church of Christ Board, the UCC Council for Health and Human Service Ministries, and the Global Ministries Board. Reverend Goodwin joins Host Anthony Shop to discuss why diversity of all kinds strengthens the foundation of an organization, how to foster mutually beneficial partnerships, and what the power of owning your personal identity can do for leaders.Takeaways:Leaders should start every decision-making process with a focus on inclusion. For example. Ask how an initiative will cater to diverse groups. This strategy helps bring people together and ensure each group feels seen.Find opportunities to collaborate with new partners beyond organizational or departmental borders and remove barriers. Leaders should ask who they're not talking to, seek new connections, and explore new possibilities.Reverend Goodwin advocates for being transparent and owning your story. Taking this approach not only disarms those who might use your identity against you, but also makes it a centerpiece of your strength.Organizations often limit themselves by adhering strictly to known patterns. Growth-minded leaders should question the established norms and be willing to be nimble, adaptive, and innovative.Consider opposing viewpoints and open yourself up to criticism and opposition. Listen intently to all the feedback you receive, good or bad. If confronted with backlash for you or your organization’s opinions, it is important to be resilient and stay true to one’s beliefs. Quote of the Show:“Trust fast, fail forward.” - Reverend Darrell GoodwinLinks:LinkedIn: https://www.linkedin.com/in/rev-darrell-goodwin-58b0967/ Personal Website: https://www.revgoodwin.com/ Southern New England Conference of The UCC Website: https://www.sneucc.org/ YouTube: https://www.youtube.com/@rev.darrellgoodwin9821/featured 

Bill Furlong is the CEO and Co-Founder of SquareStack and the Author of Appify Your Business, which helps small and mid-sized businesses find and employ cloud tech solutions to improve the way they work. Bill has been at the forefront of B2B marketing for decades. He was the Managing Director and Publisher of B2B Magazine and then went on to successfully launch multiple startups, including Bizo, which LinkedIn acquired. Bill and Host Anthony Shop discuss why the B2B marketing landscape has shifted closer to B2C, the importance of authenticity in modern marketing, and the impact of social selling. Takeaways:While building a company’s brand is essential, it is often equally or more effective to develop the personal brands of the leaders within the company because people want to be connected to and learn from actual humans, not just brands.It’s crucial that leaders, especially those in the C-suite, have an active and authentic digital presence. Leaders should leverage their influence on social media platforms to forge personal connections, enhance their personal brand authenticity, and build digital relationships.The internet has revolutionized B2B marketing, leading to B2B adopting strategies that mirror B2C marketing. The merging of professional and personal lives, the need for more human connections in business, and the rise of technology drives this shift.Technology, especially AI, is now influencing marketing, creating virtual personas and automating drip campaigns. Be sure to avoid "over-automating," as this feels cold and impersonal. Interactions with your company should have a human touch.Content marketing plays a key role in companies establishing themselves as thought leaders in their industries. Curating great content relevant to your audience can be just as important as creating new content.While it can be challenging to measure the success of brand-building in the digital age, collecting and understanding first-party data are critical. Unifying customer data provides insights into the value of marketing and communication activities.Quote of the Show:“Authenticity and a conversational approach to your digital self is so important” - Bill FurlongLinks:LinkedIn: https://www.linkedin.com/in/wkfurlong/ Twitter: https://twitter.com/wkjfurlong SquareStack Website: https://squarestack.com/ Appify Your Business: https://a.co/d/24QqycR Shout Outs:Scott Galloway: https://www.linkedin.com/in/profgalloway/ Scott Brinker: https://www.linkedin.com/in/sjbrinker/ Thích Nhất Hạnh: https://plumvillage.org/#filter=.region-na Brian Morrissey: https://www.linkedin.com/in/brianmorrissey/ Gale Wilkinson: https://www.linkedin.com/in/galevc/ 

Danica Roem is the newly-elected delegate representing the 30th District in the Senate of Virginia. To congratulate Danica, we are re-sharing her interview with Anthony from during the campaign. Previously, Danica served three terms in the Virginia House of Delegates and helped her constituents by providing a free school lunch program and improving state infrastructure. Danica is most well known as the United States’ first openly transgender state legislator. She is also a heavy metal vocalist, award-winning journalist, and author of the bestselling Burn The Page. Danica shares how to drive impactful change, why individuals must take the initiative to create positive change, and how to overcome imposter syndrome as a leader.Takeaways:By truly listening to and understanding the needs and concerns of those around you, leaders can incorporate their perspectives into decisions and ensure that their actions align with the interests of those they represent. Danica learned this as a legislator first-hand. This approach strengthens relationships and leads to more effective and inclusive environments.Leaders should strive to communicate authentically. Sharing personal stories, expressing genuine empathy, and conveying messages that resonate with others, fosters strong connections and builds trust.To create change, you need to take the initiative. Danica shared her experiences of actively advocating for policy changes, such as improving transportation infrastructure or expanding support for LGBTQ+ communities.Embrace compromises, but make sure that when you do, make sure it’s a well-informed decision. Leaders must balance personal values with the greater good, which can require making difficult choices, such as in the legislative process.To counter imposter syndrome and insecurities, Danica encouraged leaders to recognize their qualifications, unique perspectives, and the support they have received from their electorate. By embracing their authentic selves and acknowledging their value, leaders can overcome imposter syndrome and lead confidently.Embrace the hard work and effort required to achieve your goals, whether it's knocking on doors, making phone calls, or biking between constituents in rural areas.Combine your instincts with thorough research and knowledge to make well-informed decisions. Danica shared how she relied on her intuition, along with years of living with and listening to her community, to guide her actions as a legislator.Quote of the Show:“Thrive because of who you are, not despite it” - Danica RoemLinks:Twitter: https://twitter.com/pwcdanica Website: https://www.danicaforstatesenate.com/ Burn The Page Book Link: https://a.co/d/6ZB0KoH 

Matthew Algeo is the Author of When Harry Met Pablo, along with six other books, including Harry Truman’s Excellent Adventure: The True Story of a Great American Road Trip, named one of the best books of 2009 by the Washington Post. Matthew and Host Anthony Shop discussed the importance of how leaders show up in small moments, how some of the most influential presidents of the United States have capitalized on communication breakthroughs and the importance of building trust with your audience. Takeaways:Great leaders are willing and able to meet with people who hold different viewpoints than their own. They are willing to listen to others and assess the value of their ideas without dismissing them altogether.Small stories can be compelling because they help to flesh out the character of the person you’re writing or speaking about. Showing how leaders show up in everyday moments can inform the next generation of leaders how to act.Some of the most impactful Presidents in US history were early adopters of new media forms, allowing them to communicate more directly with voters. For example, Franklin D. Roosevelt embraced the radio, and John F. Kennedy took advantage of television.Understand the key decision-makers you need to influence and figure out how to communicate with them directly when you need to. For example, President Truman spoke directly with the leading columnists when an issue arose over how a state-sponsored art exhibit was covered in the press.While delivering bad news can be tough, it’s an important skill to have as a leader and a communicator. A key aspect of being able to deliver the truth, whether good or bad, to people is building a foundation of trust with them. Quote of the Show:“I think you can use the smaller stories to reveal a lot about the character of the people you're writing about.” - Matthew AlgeoLinks:LinkedIn: https://www.linkedin.com/in/matthew-algeo-35b8512/ Instagram: https://www.instagram.com/matthewalgeo/ Website: https://www.malgeo.net/ When Harry Met Pablo: https://bookshop.org/p/books/when-harry-met-pablo-truman-picasso-and-the-cold-war-politics-of-modern-art-matthew-algeo/19789593?ean=9781641607872Harry Truman's Excellent Adventure: https://bookshop.org/p/books/harry-truman-s-excellent-adventure-the-true-story-of-a-great-american-road-trip-matthew-algeo/626833?ean=9781569767078  

Anne Rancourt is the Communications Director at the National Institute on Drug Abuse, otherwise known as NIDA, where she oversees communication of the world's largest investment in research on drugs and addiction. Joining Anne is special guest Host Dr. Liesl Riddle, Dean of the George Washington University College of Professional Studies. Anne shares the importance of listening in every communications plan, why communicators should adopt a long-term view of their messaging and tactics, and how to be a great mentor for your team.Takeaways:Despite all of the technological tools available to modern communicators, the most important is listening. Communicators should be listening to their audience from the start of an initiative and at every successive step of that initiative.Anne highlights a great example of why listening is so important when recounting the impact of hearing from the community who are working on the frontlines of the drug overdose crisis. Through listening, Anne heard ways that NIDA could better assist in addressing overdose and drug addiction. This also highlights how leaders can give a voice to those without a voice by listening intently.Often, the feedback that is hard to listen to is what can inspire the best ideas and solutions. Pay attention to harsh feedback when you get it because that is when you will hear the truths and real information you need to succeed.Communicators should adopt a more iterative approach to their messaging and tactics. Recognize that executing the tactic is not the end goal and treat it like an ongoing process that can be adjusted over time to improve results.In a post-pandemic world, the impact of showing up to events and meeting people in person is now more effective than ever. Showing up in person is a powerful symbol of how important a person or meeting is.Leaders need to show up as their whole selves. The best way to lead and communicate with your team is to be authentic to who you are. Don’t feel you need to take on an archetypal role, just be yourself.As a leader, it is essential to provide mentorship opportunities to your team. Encourage them to step into new and unfamiliar situations, providing them with the necessary tools and support, while also instilling trust and belief in their abilities. This enables them to grow and prove themselves, ultimately fostering a strong pipeline of talent for the future.Quote of the Show:“It can be tough to hear feedback, especially when it's not glowing, but that's really when you have to pay attention because that's when you get the real information on how you can do a better job” - Anne RancourtConnect with Anne:LinkedIn: https://www.linkedin.com/in/annerancourt/ National Institute on Drug Abuse: https://nida.nih.gov/ Connect with Dr. Liesl:LinkedIn: https://www.linkedin.com/in/liesl-riddle-phd-a66a18/ Shout Outs:Professor Lawrence Parnell: https://www.linkedin.com/in/lawrence-j-parnell-4586a74/

Patrick Sallee, is the President and CEO of Vibrant Health KC and the author of The Solitary CEO. In his book, Patrick generously shares stories that require immense vulnerability and humility, as well as the lessons he's learned and applied in his personal and professional life along with his road to sobriety. Patrick and Host Anthony Shop discuss how to break out of the siloes leaders build around themselves, address the specific needs of multiple stakeholders, and engage with a community to create profound change.Takeaways:Leaders should break down the silos they build around themselves and their work and reconnect with the purpose of their work to foster connection, succeed, and avoid becoming defensive or resentful towards their team and organization.Prioritize the needs of the people you serve. For Patrick, in the non-profit sector, the key to handling the needs of multiple stakeholders is to keep the mission and the lives of those being served at the forefront. The focus of your leadership should not be yourself; it should be the mission you are working to accomplish. Addressing the needs of different stakeholders requires a specific strategy for each group; ensuring that all of these strategies align with the mission makes it possible to manage the completion of the mission. The best way to understand community members' issues is to talk with them and get them engaged in developing a solution to that problem. There is no better way to get buy-in for a project than by listening to the stakeholders' feedback.When dealing with complex problems, if the members of a community lack the skills or knowledge to understand the problem and possible solutions properly, leaders should take the time to get them up to speed and teach them the necessary disciplines so that they can make educated decisions to solve the problems they face.Own your mistakes and don’t try to hide them. Whether you’re interviewing for a job or negotiating a deal, if you try to conceal past mistakes, you allow others the chance to use those past mistakes against you. Be upfront and honest about who you are.Quote of the Show:“If I own it, and I say it first, you can't use it against me” - Patrick SalleeLinks:LinkedIn: https://www.linkedin.com/in/patricksallee/ Vibrant Health website: https://vibranthealthkc.org/ The Solitary CEO: https://a.co/d/g0IyOB6 Shout Outs:The Power of Giving Away Power by Matthew Barzun

Chris Ullman is the Founder and President of Ullman Communications, LLC. Chris is also the author of two books, Find Your Whistle and his newest publication, Four Billionaires and a Parking Attendant. Chris joins guest Host, Robert Krueger, the Executive Director of The Communications Board, to discuss the importance of humanizing communication, understanding different perspectives, and finding inspiration in your personal and professional life.Takeaways:Whether you’re working in public office or private equity, you need to know your audience and what matters to them. That way, you can simplify messages down to what they must know. That is a sign of effective communication.Humanizing communication involves considering the audience receiving the message so they can understand it. A great example comes from the SEC initiative to make complex mutual fund documents easier to understand for everyday people.Speaking in plain English is a crucial way for leaders to provide clarity of thought and language to their audience. Using plain English reduces the chance of a message being miscommunicated or misinterpreted.For leaders trying to build influence and gain advocates within an organization, empathy and understanding different audiences are imperative. Whether working in the public and private sectors, you need to build bridges with stakeholders with different opinions or interests. Empathy allows for effective communication and collaboration with diverse groups.Find sources of inspiration that uplift and push you to be your best self. For example, the incredible composer Beethoven is a great source of inspiration because he overcame personal challenges and created powerful music.Quote of the Show:“Humanizing my communications has been such an important theme in the work I've done.” - Chris UllmanLinks:LinkedIn: https://www.linkedin.com/in/chrisullman/ Website: https://chrisullman.com/ Find Your Whistle: https://a.co/d/dUCzGym Four Billionaires and a Parking Attendant: https://a.co/d/emuWIEd Shout Outs:Chuck Schumer - Current U.S. House of Representatives Majority LeaderJohn Kasich - Former Governor of OhioTed Leonsis - Owner of the Washington Capitals and the Washington Wizards Lou Gerstner - Former CEO of IBMGlenn Youngkin - Current Governor of VirginiaMitch Daniels - Former Governor of IndianaAdena Friedman - President of Nasdaq, Inc.David Rubenstein - Co-Founder and Co-Chairman of The Carlyle GroupBill Conway - Philanthropist

In this special episode of Chief Influencer, Rober Krueger, Executive Director of The Communications Board joins the show to highlight some of the key insights and common threads that our amazing guests have shared in their conversations with Host Anthony Shop. We hope you enjoy this curated selection of moments from each of our first twenty episodes!Takeaways:Take a hands-on approach to your social media presence and activity. Avoid simply handing over the keys to someone else. By logging in, liking, and engaging personally, you can maintain authenticity and connect with your audience. The message is just as important as the medium. Leaders should tailor their message according to what each group of stakeholders needs. “It's important for people to have a sense of the ability to reach their government, to reach levers of whatever degree of power and to actually have an interaction there” - Rob SandAs noted by Secretary Tony Woods, to reach veterans where they are and to make the term “veteran” more representative of the full breadth of servicemen and women in this country, it is important to tell a broader range of stories that better reflect the experiences of everyone that has served. This lesson can apply to other communities as well.“It's not just a numbers game, it's also a quality game” - Katie Harbath“We were kids of immigrants yesterday. We're kids of immigrants today, and we'll be kids of immigrants tomorrow. We knew that wouldn't change.” - Daniel Buezo. For Daniel and his team, this quote signifies the pride they have in identifying as the children of immigrants. They embrace this fact, regardless of the highs and lows, because it is part of what makes them unique.Put faith in people who society may have left behind. Your feelings towards someone should not be based entirely on the worst thing they’ve done, nor should they be based entirely on the best deed they’ve ever performed. “I believe the best way to influence either in a small way or in a large way, is to approach everything with a servant's heart.” - Sharon McBrideThe keys to making a difference are identifying the key “protagonists” and leaders within a community or group, understanding the different influential nodes within the community where these leaders cross paths, and discovering which specific levers can be used to result in different behavioral outcomes.Listen to the Full Episodes: https://www.chiefinfluencer.org/episodes 

Ati Williams and Jess Banks are Co-Hosts of the wildly popular Netflix series, Hack My Home. Ati is the Principal at Honeycomb Residential, a remodeling company that functions as both designer and general contractor to help clients create a comfortable, personal, and functional home or business, to nurture their own unique “honeycomb”; Ati is also the Principal Broker at DC Home Buzz. Jess is the CEO and Founder of RockPaperRobot, a kinetic furniture company that transforms traditionally static furniture into interactive objects. Ati and Jess join Host Anthony Shop to discuss the work that great leaders put in behind the scenes, the benefits of involving multiple perspectives in decision-making, and the importance of representation and role models in media today.Takeaways:When approaching complex problems, it’s best to include a wide range of perspectives that will each consider certain aspects more closely and aid in developing a holistic solution that addresses multiple issues simultaneously. For example, when brainstorming ideas for a certain space on the show, Ati thought about it from a top-down view in two dimensions, Jess’s approach was analytical and calculating, Brooks thought in “5D”, and Mikel explored concepts from a visual and textual perspective.While the ideation and decision-making process may appear quick and straightforward on TV, the concepts created are actually the product of a lot of effort behind the scenes that is edited out. Don’t expect great ideas to appear out of nowhere whenever you need them, life isn’t a well-edited montage.Don’t let the obsession with perfection stop you from starting a project and accomplishing the 85% of it that is enough to make the desired outcome. Getting 85% of something done is more important than figuring out how to attain the final 15% before you’ve even started working on the first 1%.Embrace what makes you uniquely you. While plenty of other people are out there with similar roles and in similar industries, what part of your identity or personality makes you stick out. While this may seem overwhelming to some leaders, knowing who you are and sharing that with others is important to building influence.Use your platform to be the source of inspiration you wish you could have looked up to. Others out there need to see and hear that someone like them can be successful and is willing to help them navigate their way up.If you are trying to share a message that you don’t believe in or promote it through channels and formats that don’t feel natural to you, this can become a huge burden. Be genuine in what you say and share things how you share them, that will lead to a greater impact.Quote of the Show:“The thing that kept us going was knowing that there were young girls and young Black girls out there who needed to see themselves reflected in the things they’re interested in.” - Ati Williams “A little bit of red lipstick in the same sentence as construction can go a long way.” - Jess BanksAti’s Links:LinkedIn: https://www.linkedin.com/in/ati-okelo-williams-39270b7/ Twitter: https://twitter.com/DChomebuzz Honeycomb website: https://www.heyhoneycomb.com/ Jess’s Links:LinkedIn: https://www.linkedin.com/in/jessica-banks-04262a7/ Twitter: https://twitter.com/RockPaperRobot RockPaperRobot website: https://rockpaperrobot.com/ 

Michael Ricci is a Partner at Seven Letter, a leading strategic communications firm. Prior to his current role, Michael was a long-time leadership aide on Capitol Hill with senior communications roles in the speakerships of both John Boehner and Paul Ryan. Michael joins Host Anthony Shop for a discussion of how to build trust as a communicator, what type of communication is most effective in times of crisis, and how to approach incorporating new technologies into your communication strategy.Takeaways:Social media is an incredible two-way communication tool. For example, organizations can share broad or narrow messages for different audiences, and those audiences can share their specific perspectives and experiences with the organization at scale.A great and often understated way to build trust and influence with others is to show them that you are listening to them and really care about what they have to share. Physically taking notes is a good way to convey that you are invested.In times of crisis and when information is scant, many filters that typically govern communication fall by the wayside. For example, early in the COVID-19 pandemic, there were a lot of questions and few answers. However, Michael found that live-tweeting new information as he learned it helped get it into the hands of Maryland residents more efficiently and effectively than a press conference would have.People care more about the content of the message than how well-polished it is. The COVID-19 information tweets were valuable because people could ask questions and get direct responses about exactly what they were asking, rather than a long, well-crafted written statement released to the press.Too many people are afraid to say the wrong thing, which leads them to try and hide, however, it’s much better and more beneficial to be transparent. When leaders try to hide from something, it spawns mistrust and misinformation.Before adopting a new communication technology or channel, ensure it aligns with your overall mission and message. Make a plan for using this new technology or channel to further that mission and message.Quote of The Show:“A culture of trust, not just trust in me as a leader, but in each other, is a big thing for me. There are going to be times when you'll have to rely on each other and trust in yourselves.” - Michael RicciLinks:LinkedIn: https://www.linkedin.com/in/mikericci1/ Twitter: https://twitter.com/riccimike?lang=en Website: http://sevenletter.com/ 

Jean-Claude Brizard is the President and CEO at Digital Promise, a non-partisan non-profit organization focused on shaping the future of education and advancing equitable education systems by bridging solutions across research, practice, and technology. Jean-Claude was recognized by the Carnegie Corporation of New York as a member of the 2023 Great Immigrants, Great Americans class. Jean-Claude joins Host Anthony Shop to discuss how to create meaningful change inside of a system and the importance of meeting influential community members where they are.Takeaways:The keys to making a difference are identifying the key “protagonists” and leaders within a community or group, understanding the different influential nodes within the community where these leaders cross paths, and discovering which specific levers can be used to result in different behavioral outcomes.Meet people where they are and communicate to them when and where they're willing to listen. Spend time with them and learn how they view the world from different perspectives.Create open communication channels to reach your community and for your community to reach you. Jean-Claude shared a great example of this when he spoke with students who called into his radio show about their bad lunches. Jean-Claude listened to them and showed that he cared by going to the school and testing the food himself. This way he could empathize and work with students to create a new, alternative solution that suited their needs better.Engage with people at every level of your organization regularly and listen closely to them. This gives you a better overall understanding of the state of the organization, which levers lead to change at which levels, and where issues could arise in the future. One person alone cannot overturn or revolutionize a system immediately by themselves and in opposition to everyone else in the organization. To create meaningful, lasting impact, you need to obtain the buy-in from everyone else. Without being bought into the vision, those within the system or organization won't work to further it.Don't back down or shy away from opportunities to have conversations with the people you're trying to help and need to work with. Even if they are upset and that might cause you some temporary discomfort, their ire and discontent can help you uncover problems that are hidden or hard to see from your vantage point.Quote of the Show:“Every child is a work of art, we have to create masterpieces.” - Jean-Claude BrizardLinks:LinkedIn: https://www.linkedin.com/in/jean-claude-brizard-0080a810/ Website: https://digitalpromise.org/ Twitter: https://twitter.com/BrizardJC

Katie Harbath is the Founder and CEO of AnchorChange, a civic tech strategies firm focused on developing solutions at the intersection of technology, policy, and business, focusing on global issues related to democracy, elections, and civic engagement online. She is also the writer of a popular Substack (AnchorChange), along with her work as a Non-Resident Senior Fellow with the Atlantic Council's Digital Forensic Research Lab, Senior Advisor for Technology and Democracy at the International Republican Institute, Fellow at the Bipartisan Policy Center, and more. Katie joins Host Anthony Shop for an enthralling discussion of what success looks like in today’s changing media landscape, why leaders need to discover their own voice, and the keys to developing an audience online.Takeaways:While many leaders are used to discussing stories and topics from their company’s perspective, they have not put much time into thinking about how to tell their own stories. After leaving Facebook, Katie decided to proactively tell her own story and share her views. Her honesty and openness have been integral to her Substack’s success.Leaders should focus on the number of people their message resonates with, instead of impressions, likes or engagement.You don’t need to think up outrageous hot takes for your content to be successful. Instead, prioritize creating content that is valuable. Katie gave two examples: 1) Sharing job openings within a specific industry. 2) Curating links to the sources you use to keep up with the latest news in your industry.No one does it all by themselves and no one’s life is always perfect, so don’t feed into this cultural facade. Rather, spotlight the people and resources that make your success possible.As the social and mass media landscapes continue to fracture, it’s impossible for leaders to effectively share their message everywhere at the same time. Because of this, micro-influencers are becoming an increasingly important part of reaching target audiences wherever they are. For example, TikTok’s popularity has surged immensely, particularly among younger generations, making it a great channel to reach new voters. However, the app is banned on devices of anyone in the federal government. To circumvent this, federal leaders have worked with micro-influencers to create and share content about their message.Quote of the Show:“It's not just a numbers game, it's also a quality game” - Katie HarbathLinks:Substack: https://substack.com/@katieharbathAnchorChange Website: https://anchorchange.substack.com/ Instagram: https://www.instagram.com/katieharbath/?hl=en LinkedIn: https://www.linkedin.com/in/harbath/ Twitter: https://twitter.com/katieharbath Shout Outs:Bruce Mehlman: https://www.chiefinfluencer.org/episodes/bruce-mehlman-on-sharing-insights-freely-chief-influencer-episode-008 

Sharon McBride is the Global Head of Mobilization at DoorDash. Sharon is a pioneer in the field of public affairs and grassroots mobilization, both in the United States and around the globe. She believes fervently in giving people a voice in government, and throughout her career, she's advocated for workers and small businesses, helping them connect with policymakers. Sharon joins Host Anthony Shop to share what it means to help others with a servant’s heart, the importance of in-person interactions with customers, and how to take the first steps toward building influence.This episode is a special, live recording that was filmed at the George Washington University Graduate School of Political Management in collaboration with the George Washington University College of Professional Studies. Takeaways:Being an advocate for others can be particularly fulfilling because you are amplifying the voices of those folks who don't think they have a voice. Regardless of the situation, if you have connections or a platform, you should use your means to share the message of those who need to be heard.Elected officials in Washington, D.C. really do want to hear what their constituents have to say and what issues impact them. Those officials genuinely want to represent the opinions and concerns of those they serve.Spend time with your customers both in-person and over the phone. These two methods of communication are much more valuable compared to text-based communication such as email. These high-value touchpoints build the relationship with the customer.To truly understand the perspectives of people that you serve, you need to walk a mile in their shoes. For example, Sharon shared that even those in Doordash’s C-Suite take part in “we-dashes” where they deliver actual Doordash orders to really understand what the experience is like for dashers.If you struggle with promoting yourself, your company, or your accomplishments, pivot to elevating team members, peers, etc. The first step toward influencing your community, neighborhood, and family is to start with bettering yourself, your family, your community, etc. Once you start making a difference that change will compound, gradually building to an immense total impact.Quote of the Show:“I believe the best way to influence either in a small way or in a large way, is to approach everything with a servant's heart.” - Sharon McBrideLinks:LinkedIn: https://www.linkedin.com/in/sharon-mcbride-advocate/ Doordash Careers Website: https://careers.doordash.com/ 

Daniel Buezo is the Founder and CEO of Kids of Immigrants, a Los Angeles-based, purpose-driven streetwear brand. Alongside Co-Founder Weleh Dennis, Daniel has collaborated with top brands and celebrities such as Apple, Nike, Vans, and Bad Bunny, among many others. Daniel joins Host Anthony Shop to discuss the story of how the brand came to be from humble roots, why Daniel’s most important meeting of the day is with himself, and how they stay committed to their mission in the face of all of their success.Takeaways:A major factor behind the launch of Kids of Immigrants was the goal, of bringing people of all backgrounds together. This was in contrast to the often exclusive attitude proliferating the world of fashion and streetwear. Daniel and Weleh wanted to create clothing that genuinely represented who they are and their experiences. This was something they found lacking in many of the popular and readily available clothing brands in the United States.When launching the brand, Daniel and Weleh realized that even if the brand evolved, there would be a constant factor tied to the company, which was that they were “Kids of Immigrants.” Their roots and community are interwoven into the initial creation of the brand, and its continued evolution. Daniel says that his most important meeting of the day is with himself. Taking a moment to reflect or meditate gives him a chance to communicate with his inner self,  which helps him find a sense of calm, make tough decisions, and become inspired. Recognize that productivity and inspiration are two separate things. While Daniel’s days can get very busy, allowing him to be very productive, he knows that to find inspiration, he needs to get out of the office and have time alone. Taking the time to find what inspires you is crucial. Quote of the Show:“We were kids of immigrants yesterday. We're kids of immigrants today, and we'll be kids of immigrants tomorrow. We knew that wouldn't change.” - Daniel BuezoLinks:LinkedIn: https://www.linkedin.com/in/daniel-buezo-581815189/ Company Website: https://kidsofimmigrants.us/