Ju'Riese Colón on Building Trust With Transparency - Chief Influencer - Episode # 035
Ju’Riese Colón is the Chief Executive Officer of the U.S. Center for SafeSport, the nation’s only
independent nonprofit committed to building a sport community where participants can work and learn together free of emotional, physical, and sexual abuse and misconduct. Before her Center tenure, Ju’Riese served as National Vice President of Child & Club Safety for the Boys & Girls Clubs of America, developing and leading the child safety policies and initiatives for over 1,100 U.S. Boys & Girls Clubs organizations and nearly 4,300 Boys & Girls Club locations. Prior to that, Ju’Riese served as Executive Director of Prevention & Outreach for the National Center for Missing & Exploited Children (NCMEC). Ju’Riese joins Host Anthony Shop to discuss the process for establishing a basis of trust with a community, holding yourself accountable as a leader, and how to create a supportive environment for those working in an emotionally difficult role.
Takeaways:
- To build trust, leaders must demonstrate the highest levels of integrity and accountability in their actions and expect the same of their team. Internal and external accountability paves the way for organizational improvement and growth.
- Maintaining open lines of communication with your team, stakeholders, and the public is crucial. Take the time to provide updates on the important details of your work with the stakeholders who need to know.
- Take time to listen to feedback from key stakeholders and use that insight to shape your strategic plan. It’s important to invite stakeholder feedback at every stage and on every part of their experience with your organization.
- Emphasize the mental well-being of your team members. Taking care of your team is just as important as taking care of your stakeholders.
Links:
- LinkedIn: https://www.linkedin.com/in/ju-riese-colon-9759a34/
- U.S. Center for SafeSport website: https://uscenterforsafesport.org/
Episode Video
Creators and Guests
Host
Anthony Shop
Anthony Shop believes in the power of people-centered branding and marketing to create a bright future. He chairs the National Digital Roundtable, the premier convener of digital innovators, leaders and policy shapers. Anthony also is the Co-Founder and Chief Strategy Officer of Social Driver, a digital services firm that helps companies and non-profits establish winning strategies with social media, websites, creative, and advertising. An enthusiastic presenter and teacher, he has led executive-level training for Amazon, PepsiCo, NASA, The British Embassy and the Bipartisan Policy Center. He has been recognized as an “OUTstanding LGBT Role Model” by The Financial Times, “40 Under 40” by The Washington Business Journal, and Business Leader of the Year by the DC Chamber of Commerce. A former newspaper reporter, Anthony was the first new media professional elected to the National Press Club’s Board of Governors. He currently serves on the boards of Leadership Greater Washington and LearnServe International. He earned his MBA from The George Washington University School of Business, where he teaches as an adjunct lecturer.
Guest
Ju’Riese Colón
Chief Executive Officer of the U.S. Center for SafeSport, the nation’s only independent nonprofit committed to building a sport community where participants can work and learn together free of emotional, physical, and sexual abuse and misconduct. Before her Center tenure, Ju’Riese served as National Vice President of Child & Club Safety for the Boys & Girls Clubs of America, developing and leading the child safety policies and initiatives for over 1,100 U.S. Boys & Girls Clubs organizations and nearly 4,300 Boys & Girls Club locations. Prior to that, Ju’Riese served as Executive Director of Prevention & Outreach for the National Center for Missing & Exploited Children (NCMEC).
Producer
Robert Krueger
Robert is an Executive Director for The Communications Board, an organization with the mission of providing high-quality professional development for every communicator in every location. He is also the Global Lead for Partnership Communications at Gensler, the world’s largest architecture and design firm. Prior to his current role, he performed executive and CEO communications for Gensler, and was the senior director of public relations and social media at the Urban Land Institute. He obtained an MA in Communications and an MA in History from George Mason University. He did his undergraduate studies at the University of Missouri-Columbia. In addition, Robert has taught communications at universities including George Mason University, West Virginia University, and the University of Florida. Robert currently serves as Immediate-Past President for the Public Relations Society of America’s National Capital Chapter (PRSA-NCC) -- the nonprofit’s largest chapter.